Get Wiggling around Australia
TOURISM Australia’s Holiday Here This Year campaign just got a whole lot more fun, with news that The Wiggles have jumped aboard to create a new guide to the best domestic holidays.
The Great Australian Wiggly Road Trip! allows children to track the hugely popular kids entertainment group as they travel across each state and territory to explore the country’s most iconic destinations.
“We are so incredibly excited to be partnering with Tourism Australia in such a monumental year for The Wiggles and a unique time in history,” said Blue Wiggle Anthony Field.
“We are so excited to share some of the great locations that Australia offers, there’s so much to see and do right here in our own backyard,” he added in between large mouthfuls of mashed potato.
Tourism Australia has also introduced a new Wiggle-themed hub on Australia.com, featuring videos, A-to-Z Australian animal flip cards, a bingo game, a story generator that will allow kids to create personalised stories, as well as inspirational ideas for families to plan their next holiday in Australia.
“We know how precious holidays with young children can be and hope our partnership with The Wiggles leads to family holidays that become lifelong memories,” Tourism Australia Managing Director Phillipa Harrison said.
The partnership will also see The Wiggles release a new song and YouTube content series designed to teach children how they can holiday the Wiggly Way around the country, although it is unconfirmed at this stage if this will mean planning road trips in the big red car.
Tourism Australia is also an official partner of an upcoming nationwide Wiggles Tour in 2022.
pictured: The new book and inset Emma Wiggle making the exciting announcement.