Cairns Convention Centre campaign

CAIRNS Convention Centre has gone to press with a new international digital campaign, supported by Tourism Australia.

The marketing content includes videos and factsheets featuring local industry experts and focusing on key industry sectors, including agribusiness, tropical health, aviation, life sciences, renewable energy, education and tourism.

So far the campaign has reached over 160,000 key decision-makers, generating over 12 new international business leads.

The centre’s General Manager, Janet Hamilton, said the goal was to highlight the knowledge of the region.

“We are very fortunate to be surrounded by the Great Barrier Reef and Wet Tropics Rainforest, but we also have much more to offer business events in regard to our local expertise in a range of areas.”