Event to high­light ag in­no­va­tion in Gundy

Warwick Daily News - South West Queensland Rural Weekly - - Front Page - CANDYCE BRAITHWAITE Candyce.braithwaite@apn.com.au

AN EVENT de­signed to cel­e­brate in­no­va­tion, pro­duce and agri­cul­ture in the Goondi­windi re­gion will be held next month.

More than 20 farm­ers across hor­ti­cul­ture, grains and live­stock in­dus­tries are set to open their gates to wel­come guests.

Gooralie Free Range Pork will be one of many lo­cal pro­duc­ers high­lighted dur­ing Dis­cover Farm­ing.

Own­ers Mark and Charisse Lad­ner have trans­formed their tra­di­tional farm­ing op­er­a­tion over 15 years to build a free-range pig­gery to pro­duce pork in a nat­u­ral, out­door en­vi­ron­ment.

Mark said in 1999 they first iden­ti­fied that peo­ple were pay­ing more at­ten­tion to the pad­dock to plate con­cept.

“Peo­ple were be­com­ing more aware of trace­abil­ity and where their food came from,” he said.

They pro­duce 40 tonnes of pork a week, sold to butch­ers through­out Aus­tralia as well as an ex­ported prod­uct.

Mark and Charisse both grew up on the land in the Goondi­windi re­gion.

Mark re­turned to the fam­ily prop­erty in 1986, 10 years later mar­ry­ing Charisse, and took over the prop­erty from his par­ents.

“We started look­ing at pork and free-range sys­tems,” Mark said. “We saw a lot of what peo­ple were do­ing wrong in re­gards to in­con­sis­tency of prod­uct, hav­ing pigs that were too fat and in­abil­ity to keep the sup­ply con­sis­tent.

“We wanted to make sure we could do what we said we would.”

This in­volved the cou­ple de­vel­op­ing a sys­tem so they would have enough sows ini­tially to be able to main­tain the prod­uct and build a la­bel.

“It’s also about qual­ity as­sur­ance, peo­ple know what they are get­ting is the real deal.”

Gooralie’s pork is in ac­cor­dance with Aus­tralian Pork Lim­ited’s APIQ free range cer­ti­fi­ca­tion and RSPCA guide­lines.

Sus­tain­abil­ity is a key driver

Peo­ple know what they are get­ting is the real deal. — Mark Lad­ner


HAPPY AS: Gooralie Free-Range Pork, near Goondi­windi, pro­duces 40 tonne a week. is a mixed farm­ing prop­erty, IN­NO­VA­TION: Gooralie to drive their busi­ness. re­ly­ing on so­lar and grav­ity

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