EVENTS

After a successful premiere, Messe Frankfurt will be inviting visitors to the second edition of Neonyt, the event encompassing fashion, sustainability and innovation, during Berlin Fashion Week in early July. Neonyt is a hub that combines a trade show, the Fashionsustain conference, the Thinkathon workshops and more. This edition is focused on retail, which includes concept stores, boutiques and online retail. Topics such as communication of sustainable aspects, margins, assortments, collections and POS solutions will be discussed, with particular attention paid to the use of water by the fashion industry. Neonyt will open one hour earlier to allow retailers more time to write orders, discover new labels and take part in associated events. With Neonyt, Messe Frankfurt is responding to changes in the industry. As retail visitor Marc Ramelow of Modehaus Gustav Ramelow KG puts it: “For us as a mainstream fashion retailer, sustainability is a key topic for 2019. We are noticing our customers’ interest in it and want to do better. Neonyt can help us with that. The significantly younger audience and the tech link are turning ecological fashion into a key innovation topic.”

Neonyt Trade Show, July 2–4, 2019 Fashionsustain by Messe Frankfurt, July 3, 2019 #Fashiontech by Premium Group, July 2, 2019 Thinkathon, July 1–2, 2019

Prepeek, July 2–4, 2019