FEDERICO GIGLIO

(2) CEO, GIGLIO, PALERMO, ITALY

We implemented several initiatives and activities. We have developed our e-commerce, created a TV commercial and strengthened synergies with the stores and colleagues of our platform Giglio.com. We were more careful with the assortments and have created a faster same-day delivery service in our city. Moreover, we have given our platform a stronger Mediterranean connotation, playing with colors, lights and shadow, an idea of genuineness that distinguishes us from others. We have undertaken special initiatives in our physical stores when