# 10 YEAR CHALLENGE

From a faded denim jacket worn for a !rst kiss to a trusty pair of selvedge jeans that go everywhere with you, denim is part of your life. As a testament to its longevity and durability, WeAr asked some of the denim industry’s legends to share a photo of a well-loved and well-lived in denim piece that they have kept and worn for ten years (#10yearchallenge) and to share their advice for the next generation of denim creators.