Channel 9 hit for six

A TELEVISION dynasty launched when Malcolm Fraser was prime minister came to a shattering end yesterday as the landscape of cricket broadcasting changed forever.

Channel 9, the home of cricket for four decades, lost the national broadcasting rights, with Fox Sports ushered in with a landmark $1.2 billion deal with Channel 7 that will span the next six years.

Fox is setting up a dedicated cricket channel and the women’s game will receive unprecedented exposure.