Buckle up these holidays
QUEENSLANDERS can give the best possible gift this Christmas to their friends and loved ones – themselves, with the message to buckle up and drive safely.
Transport and Main Roads Minister Mark Bailey said a recent increase in crashes involving people not wearing seatbelts prompted the renewed call to action on seatbelts.
“Shockingly, on average, about one in four people killed in vehicles on Queensland roads aren’t wearing seatbelts,” Mr Bailey said.
“This trend increased for the first six months of this year to about 30 per cent.”
Mr Bailey said, decades after laws were changed to make seatbelts mandatory, people still needed to be reminded about the importance of seatbelts.
“The campaign, All They Want For Christmas Is You, will directly target those people.
“If you crash without a seatbelt, you’ll be far more likely to be killed than injured,” he said. “Seat belts improve the chances of surviving a crash by 200 per cent.
“That chance you take will definitely affect other people – people you love and want to be there for, especially at Christmas,” Mr Bailey said.
The seatbelt safety campaign will run statewide on radio, billboards and social media until late December.
It is the first outcome from the Seatbelts: Let’s make it Click forum, held in Townsville in August as part of Queensland Road Safety Week.
A second phase of the seatbelts campaign would launch in February 2019.