CALIFORNIA GIRL
There’s nothing like a little star power to boost your brand, and LA-based lifestyle label RVCA has done just that, thanks to its collaboration with Victoria’s Secret model Camille Rowe. The latest RVCA (pronounced rew-ka) wears have a vintage ’70s feel, mixed with FrenchAmerican Rowe’s personal style of easy tailored shapes that sees her ready to cruise from cafe to art gallery via skateboard. “This collection is really my dream wardrobe: comfort but with a lot of attitude,” says Rowe. [It’s] a merger of classic French style meets modern California girl.”