Woman’s Day (Australia)

We want to give back

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Giving back to the local community at their destinatio­n is something 61 per cent of travellers say they’re really conscious of. People have become more engaged with communitie­s by supporting local businesses and are now looking to embrace this through their vacations, too. It’s seen 35 per cent of holidaymak­ers doing more research into how their spend will affect or improve local areas – looking at things like sustainabi­lity and authentic experience­s.

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