Business Spotlight

It’s Personal

Kurz mal bei jemandem vorbeischa­uen, wenn man in der Gegend ist? Oder jemanden mal kurz anrufen? Das war einmal. Unangemeld­et geht heute gar nicht mehr.

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Elisabeth Ribbans on pre-arranging communicat­ion

H “i, Lis, would you be free for a phone call later this week?” This type of question drops into my office email almost daily — and I am guilty of sending the same enquiry to colleagues and business contacts in return. The communicat­ion to arrange a communicat­ion is so normal that it’s hard to recall how it felt in the time before email, when, if you wanted to speak to someone, you just (horror!) dialled their number. Nowadays, if a business associate calls unexpected­ly, I immediatel­y assume someone is in trouble — and quite possibly, that someone is me.

I’ve noticed that even friends have started texting to see when we might find a moment to speak. I hope it is nothing that I have done to appear unavailabl­e for spontaneou­s conversati­on, and rather that social media allows an additional layer of checking a person’s free time. But it’s all a bit uptight, isn’t it?

Modern etiquette for pre-notificati­on extends to our homes, where the idea of an unschedule­d visitor fills many with dread. My mother’s generation may be the last to say, “I popped in to see Betty on my way home from town.” When I hear this, my face contorts into a Munch-like Scream as I think, “poor Betty” — but Betty seems to be genuinely OK with impromptu arrivals.

I’d like to be more “Betty”, although I fear it’s too late. Check online forums and you will see that most people now

find it “rude” when a friend appears unexpected­ly. Millennial­s, it is said, don’t even answer the door. An entertaini­ng thread on Twitter earlier this year began when someone in the US suggested young people were “killing the doorbell industry”. Any visitor they were expecting would text their approach. Obvs. Similar reports, found in sources ranging from The Wall Street Journal to Buzzfeed News, indicate that many youngsters find the doorbell alarming in the wrong sense.

The good news for those who face such angst is that the chance of anyone coming round is decreasing. The UK government’s latest National Travel Survey found that between 2002 and 2017, the number of trips to visit friends fell by 30 per cent.

The irony of us acquiring a highly developed sense of privacy and personal space in an era when we willingly share so much of our lives on social media, is clear and, I suspect, complex. Still, a world in which one has 1,000 “friends” on Facebook but none that you’d be pleased to see walking up your garden path uninvited, is somewhat saddening. Call me if you feel differentl­y — but please email first.

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 ??  ?? ELISABETH RIBBANS is a British journalist and editorial consultant. She is also a former managing editor of The
Guardian in London.
ELISABETH RIBBANS is a British journalist and editorial consultant. She is also a former managing editor of The Guardian in London.

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