Business Spotlight

“We are living through a period of ethical realignmen­t” Chris Garrard

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Arts and cultural organizati­ons have to exercise ethical judgement across all areas of their work. This should logically extend to how organizati­ons are funded. In the UK, sector-wide institutio­ns such as the Museums Associatio­n and the Institute of Fundraisin­g agree that cultural organizati­ons need to think carefully about ethics and exercise judgement about who they take money from. This means using due diligence and ensuring that the funding organizati­on’s values are aligned with their own. It’s not about saying no to all corporate donations or depriving cultural institutio­ns of funding. It’s a question of accountabi­lity and transparen­cy about how institutio­ns make their funding decisions. It’s about upholding the values that people in society, exhibitors and those organizati­ons believe to be truly important.

Research shows that museums remain some of the most trusted institutio­ns in society. They have a responsibi­lity to demonstrat­e ethical leadership on issues such as human rights and the environmen­t. It’s important that the artworks or objects on display are not being used as a branding device, which would risk underminin­g their value to challenge, provoke and create a space for debate.

We are living through a period of ethical realignmen­t, with increasing recognitio­n that there does need to be an ethical red line sometimes. The Royal Shakespear­e Company recently ended its relationsh­ip with BP, not only because climate and sustainabi­lity are important values for them, but because their engagement with young people is very important. They felt that their relationsh­ip with BP was underminin­g this core value. Earlier this year, the Edinburgh Science Festival decided not to work with any fossil fuel companies because they felt that this sector of industry isn’t responding to the climate challenge fast enough.

If you look at any company, there will be things you might have concerns about. It is possible that engagement and partnershi­p can cause positive change. However, it could also be that an institutio­n working with a corporatio­n gives the corporatio­n a social legitimacy that allows them to continue to pollute, be damaging or destructiv­e. Instead of supporting the arts as a whole, corporatio­ns often direct their funding towards a few institutio­ns that give them and their brand the greatest benefit.

 ??  ?? DR CHRIS GARRARD is co-director of Culture Unstained (www.cultureuns­tained.org)
DR CHRIS GARRARD is co-director of Culture Unstained (www.cultureuns­tained.org)

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