My Privacy is None of Your Business
The Austrian lawyer, author and privacy activist Maximilian Schrems, known for his high-profile case Europe vs Facebook in 2011, has launched an NGO for data privacy called “Noyb – European Center for Digital Rights.” Noyb, an acronym for “none of your business,” is a non-profit organization based in Vienna that aims to bring internet giants, digital businesses and social media platforms to heel when it comes to protecting personal privacy online. Noyb’s goals include pressing strategic court cases on behalf of users and setting up media initiatives to further raise awareness on data privacy. The new EU regulation on General Data Protection is one of the linchpins for their work, as it theoretically grants ample protection to Europeans’ private data, but is often ignored or circumvented by multinational giants. Noyb aims to raise €250,000 by January 31 through crowdfunding, 85 per cent of which they collected at the time of writing.
NEED TO KNOW
If you want to chip in to help protect your digital privacy, the newly founded Austrian NGO Noyb is happy to get support.
WHAT OTHERS SAID
“We have solid privacy laws in Europe, but we need to collectively enforce them, to bring privacy to the living room of users. Noyb will work on making privacy a reality for everyone.” – Max Schrems, Noyb chairman