DEMOCRATIZING THE FINANCIAL MARKETS
Everyone’s talking about blockchain – that mysterious new technology inherently linked to cryptocurrencies. The more it seeps into the public debate, the more we focus on its implications for society in general.
We’ve seen that digitalization empowers the crowd, the power of the crowd lies in participation and participation is a fundamental pillar of democracy. But to participate, we need transparency, otherwise how would we know how, when and where to get involved? That’s where blockchain comes in. Believe it or not, one company has taken this logic to the next level with its Initial Coin Offering. By introducing blockchain technology into the alternative finance market, it will democratize the participatory process even more. Daniel Horak and Paul Pöltner, the two founders of the Austrian crowdinvesting platform CONDA (www.conda.eu) claim that with this ICO, they will “revolutionize the alternative financial market.”