MURTAZA AHMED

Transformation of production algorithms; going from linear to circular with a holistic approach to resource-saving, zero-waste, closed-loop production systems designed with sustainable raw materials. Here, we are proud to have designed the world’s first gold certified Cradle to Cradle denim fabric in 2017.

The introduction of ultra-stretch fabric technologies made possible by new fiber blends to offer a good shape retention.

In terms of both fabric and garment technologies, the reduction of water and energy consumption as well as the laser process and nebulization systems. Project F.X.L is an innovative milestone that heralds a new era for the digitization of denim finish design, enabling a responsive and sustainable supply chain.