Volk­swa­gen Group an­nounces new man­age­ment struc­ture in the Mid­dle East

ArabAd - - PEOPLE -

Benoit Tiers, Man­ag­ing Di­rec­tor of Audi Volk­swa­gen Mid­dle East an­nounces a new man­age­ment struc­ture for the com­pany with the ap­point­ment of En­rico Atana­sio as Head of Audi Mid­dle East in Dubai. Audi Volk­swa­gen Mid­dle East was es­tab­lished in Dubai in 2005 and is the of­fi­cial rep­re­sen­ta­tive com­pany for the Volk­swa­gen and Audi brands in the re­gion.

This ap­point­ment will com­plete the man­age­ment struc­ture of the com­pany, and strengthen the or­gan­i­sa­tion for fur­ther de­vel­op­ment in the fu­ture. The Volk­swa­gen Group strongly be­lieves in the long-term po­ten­tial of the Mid­dle East re­gion and the ar­rival of En­rico Atana­sio will al­low the Audi brand to de­velop even fur­ther. This or­gan­i­sa­tional change aligns with the man­age­ment struc­ture in place for the ma­jor­ity of mar­kets where the Volk­swa­gen Group is rep­re­sented. The se­nior man­age­ment team for Audi Volk­swa­gen Mid­dle East is now com­plete with: Benoit Tiers, Man­ag­ing Di­rec­tor; Thomas Milz, Volk­swa­gen Mid­dle East; En­rico Atana­sio, Audi Mid­dle East; Roland Utech, Group Af­ter Sales; Ullrich Krum­scheid, Fi­nance and Ad­min­is­tra­tion. Speak­ing on the an­nounce­ment of the new struc­ture for Audi Volk­swa­gen Mid­dle East, Tiers said: “There is huge po­ten­tial for growth for the Audi and Volk­swa­gen brands in the Mid­dle East and by putting this new struc­ture in place, with a clear fo­cus, I am con­fi­dent that our deal­ers and cus­tomers for both brands will have a bench­mark ser­vice in the fu­ture.”

Benoit Tiers

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