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GRAINS OF RICE + EXPONENTIA­L GROWTH

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Uber is a great example of an “exponentia­l organisati­on”, a term coined by Salim Ismail, another Indian, former VP of Yahoo!, and leader of the Nasa-inspired Singularit­y University.

Since Uber’s launch by Travis Kalanick five years ago -loved or loathed -it is now in over 300 cities across 60 countries, with an estimated value of $50 billion.

As I check my smartphone, and see the little cars driving along roads within minutes of me, and at fares typically half the price of regular taxis, it is amazing to think how a company with a mobilecent­ric platform, and few physical assets, can scale so quickly. Its simple and addictive. Even the dynamic pricing model has to be marveled at -prices can rise 10fold at times of peak demand. The model is simple. Indeed, somebody is probably plotting the “uberficati­on” of your industry right now … although it might be Kalanick himself, who has just launched Ubereats, soon to be the world’s largest home thinking big … "a single grain of rice of a delivery food service. Buddhist, is as great as a mountain" (“mi” Chinese electronic­s business Xiaomi stands for mobile internet). Xiaomi has is even more exponentia­l than Uber, been a sensation, recently selling a record having grown to a $67 billion valuation 2.1 million handsets in a 24 hour flash

since launching its first “Miphone” 4 years sale (a marketing tactic that dominates in ago, an Android smartphone that looks urban China), and becoming the world’s remarkably like the iphone. CEO Lei Jun third largest smartphone maker. Jun says that "xiao" is about starting small the is targeting emerging markets, having

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