Celebrating Lebanon’s Independence Day

This year, Lebanon's Independence Day had a different flavour as the country remains without a president for more than 18 months. That however, did not deter local brands from making their presence known through online campaigns. So, we took a dive in search of those who crafted their greetings for this special occasion. To celebrate the country's independence, many Lebanese businesses have spruced up their social media platforms with a patriotic spirit. Sadly, very few brands got creative this year as most simply wished their consumers a happy Independence Day in the simplest way possible using nothing more than generic messages. However, a select few created work that literally nailed it. Concurrently, others went a little overboard with brand marketing spreading out 'special sales and offerings' to commemorate 72 years of independence. Here are the brands we think did an especially great job (we were only able to identify a top 5) in addition to the ones we believe missed the chance to make an impact.