Beyond the Hype
| blog.loispaul.com
Founded: 2007 Twitter: @Beyond the Hype
blog.loispaul.com 'Beyond the Hype' was launched in 2007 as the agency blog of Boston-based public relations firm Lois Paul and Partners. The blogs educates readers on changing approaches in PR and provides practical guidance on using new digital tools as part of integrated communication strategies, combining all of the communications elements that make up good PR such as social media and analyst relations.