Star Light, Star Bright
Everything that could have been said to describe my dear friend Andre, has already been said in this special issue of Arabad’s Man of the Year, leaving me in a tight spot so to speak.
However, if there is one matter I would like to reiterate, it’s how he has always chosen freedom over matter, and in so doing, allowed his creativity to reign supreme.
The hardships that followed during the five decades in operation constituted a personal drive that, despite the odds, propelled him further and farther than anyone could have imagined.
He never reacted to negatives, rather responded accordingly, and in so doing, grew wiser in the ways of a cut-throat industry that knows no mercy.
As his immediate family grew, so did his love for everyone and everything he loves.
His unwavering belief in everything Lebanese has driven some of the previously unheard of brands to stardom and with it his agency to become the leading entity in the local market.
He has always banked on himself and, in all probability, will continue to as lessons learned have proven the beauty of being oneself.
In closing, I would like to say, Andre, I commend you and am thrilled to celebrate the man whose creative drive and love for the profession is, in every sense of the word, genuinely-inspirational.