Publicis Media Bolsters E-commerce and Innovation Capabilities

Publicis Media appointed Ali Nehme to the newly created role of President of Innovation and Commerce, EMEA. The promotion follows a period of significant growth across the region and continued transformation. Nehme has worked within Publicis Groupe since 2008 when he started at Starcom Mediavest Group.

After the Publicis Media transformation in 2016, Nehme was promoted to Chief Strategy Officer for Publicis Media in the Middle East. In his new role, Nehme will be tasked with driving an innovation agenda, focusing primarily on strengthening and building an e-commerce strategy and roadmap to ensure scaled solutions across all EMEA markets.

Nehme will transition into his new role with full effect in September 2017.