> The Emi­rates In­tel­lec­tual Prop­erty As­so­ci­a­tion (EIPA),

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an or­gan­i­sa­tion ded­i­cated to spread­ing public aware­ness of in­tel­lec­tual prop­erty rights in the UAE, has ap­pointed mar­ket­ing and public re­la­tions com­pany, Com­mu­ni­gate Mid­dle East, to han­dle its public re­la­tions (PR) strat­egy and me­dia ac­tiv­i­ties. Com­mu­ni­gate Mid­dle East will man­age EIPA’S re­gional and in­ter­na­tional me­dia cam­paigns, aware­ness-rais­ing ini­tia­tives, and other PR ac­tiv­i­ties. It will also shed light on the as­so­ci­a­tion’s con­tin­u­ous ef­forts to pro­tect in­tel­lec­tual prop­erty and its part­ner­ship with govern­ment agen­cies, civil so­ci­ety or­gan­i­sa­tions, and other rel­e­vant in­sti­tu­tions.

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