When going to a movie theater becomes a grand experience
Going to a movie theatre can still be an experience like no other. In this world of increased media fragmentation, Grand Cinemas’ management is aware that an immersive theater experience is a must to entice audiences, hence have spared no efforts, all through the years, to satisfy moviegoers who are engaged, captivated and hungry for entertainment.
As a matter of fact, Grand Cinemas’ growing national network of theaters consists of the most modern, innovative and comfortable venues nationwide.
Dedicated to providing all guests with an irresistible moviegoing experience, Grand Cinemas has provided entertainment to Lebanon since 2007.
Established in 2000 in the UAE, and introduced into the Levant ten years ago under the ownership of Selim Ramia, the Grand Cinemas brand has become a statement of quality entertainment throughout the Middle East.
“As a successful Lebanese-owned company abroad, we simply felt it’s time we broke the duopoly in the country and introduce the Grand Experience to Lebanese movie lovers, and open the market to all films, hence equally release all the available titles at all cinema locations across the country, explains Jean Ramia of Grand Cinemas.
The latest multiplex launched at ABC Verdun is the jewel in the Grand Cinemas crown. The brand new movie theater bolsters for the first time in the Middle East an MX4D theater featuring Premium Dolby Atmos Sound System, for an immersive sound, which allows guests to “feel the action.” All theaters are also equipped with Volfoni Chrystal laser projectors, in addition to a in-lobby biggest and largest LED video wall in the region.
Grand Cinemas is keen to offer film fans a unique movie-watching experience. It is worth mentioning that the company has introduced the country’s very first VIP cinema theatre.
“Today, more than ever, audiences have discriminating tastes and high expectations. We take great pride in our customer service and delivering the best in film and are confident we will exceed our customers’ demands,” says Jean Ramia.
Grand Cinemas counts over six cinema locations, four of which are in Central Lebanon, one in Enfeh North Lebanon and one in The Spot Saidasouth of the country.
In 2012, Grand Cinemas revamped its image to put the brand at the forefront of innovation and center around the brand’s motto “Always Entertaining”, after which all the campaigns and promotions launched were supporting the brand promise.
July 2017 marked the 10th year anniversary of Grand Cinemas in Lebanon and the Levant. “It just feels like the beginning, notes Ramia, “as we turn our head now to several projects underway in Kuwait, Saudi Arabia and also in Lebanon, which will all be announced very soon.”