RAMI TRABOULSI FOUNDER

CEO Joe Fish

I was quite surprised by the overall level of work that was presented. I was expecting higher standard. Of course there were some good entries, but the overall level of the work submitted was weak. My advice would be to spend the proper time thinking about the brief, researching and coming up with ideas and finally start executing. A visual without a clear and strong concept/idea is just a visual. Don’t be afraid to think out of the box and experiment.