#Dafa­cam­paign: Warm­ing the Hearts of the Needy This Win­ter

ArabAd - - SOCIAL SPHERE -

Dafa Cam­paign, an an­nual cam­paign aimed at col­lect­ing do­na­tions, namely clothes, shoes, canned/dry foods, blan­kets, toys and other ne­ces­si­ties, to help peo­ple and fam­i­lies in need across Le­banon was back this Novem­ber for yet an­other round of col­lec­tive ac­tion and sol­i­dar­ity in the heart of Beirut’s Mar­tyrs’ Square. The cor­re­spond­ing cam­paign hash­tag gained trac­tion on so­cial me­dia as the do­na­tions un­folded on Novem­ber 26 and was fre­quently em­ployed by celebri­ties and so­cial me­dia in­flu­encers who shared posts pro­mot­ing the cam­paign and en­cour­ag­ing peo­ple to take part in the do­na­tions.

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