Ramzi Barakat: I fear dis­ap­point­ments

ArabAd - - CONTENTS -

Ramzi Barakat, is the founder of B, a bou­tique agency and welove­brand a ded­i­cated brand­ing & so­cial me­dia agency. He was for­merly the chief cre­ative of­fi­cer of Drive Dentsu and has won many cre­ative awards in ma­jor in­ter­na­tional com­pe­ti­tions ex­cept at Cannes, which is still on his bucket list. Arabad picks his heart and mind through this light-hearted and in­for­mal ques­tion­naire.

What gets you up in the morn­ing?

A ray of sun­shine in my bed­room.

What do you en­joy most about your job?

It is a new job ev­ery day.

What is your great­est ex­trav­a­gance?

Ex­pen­sive ho­tels.

What keeps you up at night?

A cre­ative idea.

What would be your worst night­mare?

Find out that an idea has al­ready been done.

What mu­sic have you been lis­ten­ing to lately?

Mina Tin­dle (Pan), Lou Doil­lon (Devil or An­gel).

Who would you like to sit next to on a seven-hour flight?

Ney­mar Jr.

If you could have din­ner with some­one, liv­ing or dead, who would it be; and what ques­tion would you ask him/her?

John He­garty. Q: What about start­ing BBH for the Mid­dle East? We al­ready have the first let­ter B :)

What busi­ness tip would you give the new­bies?

Never ever, ever, ever, com­pro­mise on an idea.

What is your idea of per­fect hap­pi­ness?

A day in Venice.

What’s the last movie you saw?

The In­sult. I truly hope they win a de­served Os­car. They al­ready won mine.

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