GLOBAL ME­DIA ANAL­Y­SIS: A ROUND-UP OF ON­LINE VIDEO

ArabAd - - COVER STORY -

17.1% on­line video’s share of all daily me­dia con­sump­tion by 2020.

17.5% on­line’s share of global video ad­ver­tis­ing spend this year.

46.7% on­line’s share of to­tal daily video con­sump­tion by 2020.

58.0% mar­keters in EMEA in­tend­ing to use mo­bile video in their cam­paigns this year.

84.0% in­flu­encers’ share of Youtube views in Q1 2018.

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