VMLY&R APPOINTS CREATIVE LEADERSHIP ACROSS GLOBAL NETWORK

Kalpesh Patankar has been named Regional CCO, MENA. He previously served as Regional Executive Creative Director. In 2018 he was named among the top 10 Global Agency Leaders by Adweek. Patankar has been one of the most effective and awarded creatives in the region. He has created celebrated work for Coca-cola, Harvey Nichols, Landrover, Colgate and many others.

> Facebook has appointed Ramez

T. Shehadi as its new Managing Director for the MENA region. In his new position, Ramez will lead the commercial growth and impact of Facebook and its expanding portfolio of apps, services and businesses across the region.

> Initiative MENA has appointed Ghayath

Sioufi as its new Regional Business Director. Sioufi will serve key accounts and will be responsible for driving the agency’s regional program across the MENA markets. He will also be responsible for driving new business across all disciplines for Initiative.