FUNNIEST MOMENT | Overpriced ‘Janerik’ Becomes Lebanon’s Latest Internet Sensation

A picture of an overpriced Janerik [sour green plums ] package from a local grocery shop went viral in March, sparking an unexpected online Frenzy among Lebanese social media users, who shared a wave of jokes/memes about the incident and even went as far as photoshopping the fancy fruit into a diamond ring for laughs. In the wake of growing online buzz, the shop owner responded on local television by explaining how much it had cost him to ship the fruit to Lebanon out of season. His excuse was eventually met with more social media jokes, prompting local businesses like ‘Sandwich w noss’ to take advantage of the situation for some clever real-time marketing.