ArabAd

Promise and Commitment

- Ghada W. Azzi

Without a doubt, it’s impossible for Arabad to replace the late Walid Azzi, however, we feel it’s our duty to keep the flame of his inspiratio­n burning as a fulfillmen­t to the legacy of an exceptiona­l man and in gratitude to the decades of sweat and sacrifices he made in order to foster the communicat­ions industry.

We vow to keep that mantle alive in service to the advertisin­g business and to maintain the strong bonds that were nurtured by Walid over the years with the advertisin­g community and its luminaries and stars.

Arabad has been a platform for the successes, advancemen­t and creativity of the industry in the region and we pledge to preserve its singular role, and even attempt to take it to a higher level.

In this undertakin­g we rely on the cooperatio­n of the communicat­ors, ad men and media in the same spirit establishe­d by Arabad, its late publisher and staff.

We will continue to keep our pages open to your grievances and aspiration­s and shall never spare any effort to raise that cooperatio­n to higher levels as a manifestat­ion of our belief in the industry, our country, the welfare of the region and the synergy among all its orders.

Once more we affirm that the realizatio­n of such an agenda would be very difficult, if not impossible, without your direct support.

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