ArabAd

MERCEDES BENZ SUES ARTISTS AFTER USING THEIR MURALS WITHOUT PERMISSION ON INSTAGRAM

-

In a strange PR move, Mercedes-benz USA is suing four different artists [Daniel Bombardier, Maxx Gramajo, James "Dabls" Lewis and Jeff Soto] whose murals appeared in images posted by the carmaker in 2018 under the pretext that these artists have threatened to sue for copyright infringeme­nt. And while the artists did not actually file lawsuit against Mercedes_ Benz, it looks like the brand is preventive­ly seeking a judge’s ruling certifying that the use of the images in question do not constitute infringeme­nt. Artist Jeff Soto was quite active about the case on Instagram where he shared three consecutiv­e posts on the subject, explaining the case and championin­g for #Artistrigh­ts. “If Mercedes Benz were to win this case it would set a very, very dangerous precedent for companies to use artist’s work without permission, wherever and however they like,” one of his captions read. This calls into question the real-life implicatio­ns of social media and the blurred boundaries of laws governing online activities due primarily to their rapidly changing nature.

 ??  ??
 ??  ??

Newspapers in English

Newspapers from Bahrain