The World’s leader In Media Delivering Unrivaled Marketing Advantage
Established 2018 for Lebanon
HQ: Dubai
Services: Groupm is the world’s leading media investment company responsible for clients media investments through agencies including Mindshare Wavemaker, Mediacom, Essence and m/six, offering: outcome-driven programmatic audience buying through “Xaxis”, Deliver powerful insights on consumers and media platforms, trading expertise, market-leading brand-safe media, technology solutions, addressable TV, content, sports and more.
Staff: 9 in Lebanon
Offices: 4 offices in Dubai- Beirut- Tunisia & Egypt
Network Agencies: Mindshare, Wakemaker, Mediacom, Essence and m/six, Xaxis and Keyade, Motion content group, ESP Properties
Sister Companies/affiliations: JWT, Memac Ogilvy, Grey, Y&R, Hill & Knowlton
Professional organizations: Groupm is part of: Board of Directors of AAM, Alliance for Audited Media/ 4As Print Committee/ MPA/ ARF/ CIMM CRE/ Nielsen Advisory Panel/ 4A’s next Generation Publishing Committee/ Nielsen TV Policy and Guidelines Committee/ Nielsen
Radio Policy and Guidelines Committee/ 4A’s: Media Leadership Council/ 4A’s Privacy Committee/ 4A’s Digital Operation Committee/
4A’s Government Relations Committee/ IAB Agency Member/ IAB Ad Operations Committee/ MRC (Media Ratings Council)/ TAG (Trusted Accountability Group)- Founder Members/ DAA (Digital Advertising Alliance) - Founder members/ MMA (Mobile Media Association)
Annual Billings
Revenues for 2017 (Lebanon/network): $45M (RECMA Billing- June 2018)
Clients
All Clients under Mindshare, Wavemaker & Mediacom Lebanon