Bloomberg Businessweek (Europe) - - FOCUS / SMALL BUSINESS -

Ama­zon’s same-day ser­vice area in­cludes about 2.2 mil­lion peo­ple in the city, but ex­cludes about 472,000 peo­ple in Chicago’s pre­dom­i­nantly black South Side. Ama­zon’s vice pres­i­dent for global com­mu­ni­ca­tions, Craig Ber­man, says the South Side ZIP codes are be­yond the reach of the com­pany’s dis­tri­bu­tion cen­ter in Kenosha, Wis­con­sin, about two hours north of the city. Yet same­day ser­vice is avail­able to Prime mem­bers in Oak Lawn, which is eight miles fur­ther south than the ex­cluded por­tions of Chicago and has a white pop­u­la­tion of about 85 per­cent. The com­pany does of­fer the ser­vice in largely black neigh­bor­hoods in the city’s cen­ter, in­clud­ing Austin.


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