Gulf Today

Sharjah World Book Capital 2019 theme, logo launched

- BY A STAFF REPORTER

SHARJAH: Supreme Council Member and Ruler of Sharjah His Highness Sheikh Sultan Bin Muhammad Al Qasimi has attended the launch of the Sharjah World Book Capital 2019 theme and logo, on the sidelines of the opening ceremony of the 37th Sharjah Internatio­nal Book Fair (SIBF 2018) on Tuesday. The emirate was awarded the prestigiou­s title by Unesco in recognitio­n of its impactful role in promoting and supporting cultural movements on local, regional and internatio­nal levels.

The theme ‘Open Books, Open Minds’ relects the concept of reading and knowledge sharing, its impact on humanity and its role in civilisati­onal developmen­t. The logo carries an abstract geometric artwork of an open book representa­tive of the continued efforts and achievemen­ts of Sharjah in the past 40 years to promote reading, exchange of ideas and knowledge sharing.

The slogan evokes values of inclusivit­y and making reading a community activity that engages all segments of society in activities to raise awareness across the UAE. The programme focuses on six themes: Inclusivit­y, Children and Youth, Reading, Publishing, Heritage, Community Outreach.

A full year of celebratio­ns will start on April 23, 2019, on the World Book and Copyright Day. It includes a series of cultural events, launch of new initiative­s and projects that collective­ly aim to support the local and regional publishing industry, provide rich and accessible content and books to all segments of society, and promote a culture of reading.

Sharjah is the irst Gulf city and the third in the Arab region to be awarded this title. Cities designated as Unesco World Book Capital undertake to promote books and reading and to organize activities over the year. As the nineteenth city to bear the title since 2001, Sharjah follows Athens (2018) and Conakry (2017). Past winners include Madrid (2001), Alexandria (2002), New Delhi (2003), Anvers (2004), Montreal (2005), Turin (2006), Bogota (2007), Amsterdam(2008), Beirut (2009), Ljubljana (2010), Buenos Aires (2011), Erevan (2012), Bangkok (2013), Port Harcourt (2014), Incheon (2015), Wroclaw (2016).

This prestigiou­s award follows numerous other cultural achievemen­ts Sharjah has been honoured with by prestigiou­s internatio­nal entities. It was named the Capital of Arab Culture in 1998, the Capital of Islamic Culture in 2014, and the Capital of Arab Tourism in 2015.

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