Gulf Today

France unveils its pavilion for Expo 2020 to embody city vision

The French Pavilion will be both a symbol of France’s participat­ion in this world event an emblem of the promotion of French innovation and an experienti­al space for all visitors

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Brune Poirson, Secretary of State to François de Rugy, Minister of State, Minister for the Ecological and Inclusive Transition, unveiled the French Pavilion for the World Expo to be held in Dubai from October 20th 2020 to April 10th 2021 under the theme of «Connecting minds, Creating the future”. The French Pavilion will be both a symbol of France’s participat­ion in this world event an emblem of the promotion of French innovation and an experienti­al space for all visitors. The French Pavilion will express, through its name “Light, Lights”, France›s singular and innovative vision in terms of ecological and inclusive transition, combining a strong architectu­ral gesture with an innovative immersive scenograph­y.

“The Expo 2020 Dubai will be a major opportunit­y to demonstrat­e that our choices in favour of ecological and inclusive transition are conducive to solutions, meaning and growth. Solutions to make daily life respecful of the planet and citizens. Meaningful and growing also for our companies, both public and private, whose innovation­s will delight future visitors to our Pavilion” emphasizes Brune Poirson.

In the heart of a site of nearly 4.5km2 south of Dubai, the «Light, Lights» pavilion will be located in the area dedicated to Mobility, the other two themes being respective­ly dedicated to Sustainabi­lity and Opportunit­y. The French Pavilion aims to highlight the fastest possible mobility, but also to embody the Enlightenm­ent, a symbol since the 18th century of sharing and spreading knowledge. The French Pavilion will promote the French innovation model, which makes it possible to conciliate sustainabl­e developmen­t and internatio­nal business competitiv­eness for connected and sustainabl­e cities and territorie­s, serving the citizen and the common good.

Designed by the Atelier du Prado Architecte­s and Celnikier & Grabli, the French Pavilion has the light as one of the key inspiratio­ns. It was thought as an oasis from which a true canopy of light literally emerges. A facility that goes beyond the limits of a regular building since it fuses materials and light in a single structure to showcase the content of permanent and temporary exhibition­s. A powerful idea lies at the heart of the project: to begin the visitor›s journey outside the structure and continue the experience seamlessly inside, transformi­ng waiting time into a moment of sharing and emotion – a concert of sensations that encourages reverie.

Inside, the permanent exhibition - over 800m2 — will showcase the assets of the French-style city in an organic scenograph­y that combines sound, light, perfume and materials. Designed by the «Immersive(s)» group, of which the SNAIK agency is a member, with Jean Marie Priol as artistic director, it is conceived as a striking immersive and pedagogica­l experience.

A real living space, a meeting point open to the world, a space of economic and tourist atraction for our territorie­s. The Light, Lights pavilion will be punctuated by a constantly changing program during the 24 weeks of the Expo 2020 Dubai.

In line with France›s ecological ambition, notably through the One Planet Summit, this pavilion will be the most sustainabl­e ever built because it can be dismantled and reused. Thought and designed as virtuous, it will be deployed according to the 3 pillars of bio-climatism: renewable, clean and controlled energy, sustainabl­e materials and a circular economy at work.

«An opportunit­y to promote an urban model driven by French actors, to support the developmen­t of our companies in emerging countries in Asia, the Middle East and Africa, promotion of the economic and tourist atractiven­ess of the French territory, Expo 2020 Dubai must enable France to defend its vision of sustainabl­e cities and connected territorie­s», explains Erik Linquier, General Commission­er of the French Pavilion and President of the Compagnie Française des Exposition­s (COFREX), a company created by the State and in charge since January 2018 of organising French participat­ion in Universal and Internatio­nal Exhibition­s. Connecting Minds, Creating the Future, the theme of Expo 2020 Dubai is a strong and differenti­ating point of the French offer. Through its participat­ion, France intends to make the mobility of people, goods, territorie­s, ideas and informatio­n a fundamenta­l issue in solving the challenges of transition­s, whether technologi­cal, ecological or economic. These are all subjects on which France will rely on and in particular on its strengths in the digital field, which today makes possible the emergence of new, intelligen­t and pleasant cities, but also of beter connected territorie­s or even more shared knowledge and know-how.

At the service of French companies - major players as well as new talents - and all those who innovate, the French Pavilion will represent a specific tool, an incomparab­le showcase for the know-how and innovation­s of French companies as well as a plaform to accelerate the internatio­nal developmen­t of the French offer, in particular in Asia, the Middle East and Africa, areas where visitors are mainly from, with 20% of which are profession­als. Designed to demonstrat­e how digital technology creates new models of services and uses for the benefit of all, the French Pavilion must embody the best of the French offer, through its partners with diverse profiles: private and public companies, local authoritie­s, academia and research centres, institutio­ns of general interest.

 ??  ?? ↑ An artist’s impression of the French Pavilion.
↑ An artist’s impression of the French Pavilion.

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