Gulf Today

Project to help Afghan women launched

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DUBAI: MIRA, a social enterprise of the Fatima Bint Mohamed Bin Zayed Initiative (FBMI), which supports less fortunate women in Afghanista­n has officially been launched.

To inaugurate the launch, MIRA has unveiled a special collection of premium dried fruits, nuts and saffron this Ramadan and Eid Al Fitr.

For the past ten years, FBMI has been working hard to provide the women of Afghanista­n with various sources of income to maintain the unity of the Afghan family and livelihood.

During the 10-year journey, FBMI has created permanent and sustainabl­e difference­s, and as a result came MIRA.

Themiratea­mhavetrave­lledacross­afghanista­n and built trusting relationsh­ips with hard-working, vulnerable female farmers.

They are strong and independen­t and make a meaningful contributi­on to their economy, and MIRA has given these women a plaform to finally be seen and heard, in order to inspire others.

The Initiative has hired over 8,000 Afghan women with 35 per cent of these women being widows, making them the sole breadwinne­r of their families. Those looking for the perfect git during the Holy Month and are encouraged to shop with MIRA and give more than a git this year.

Separately, Miral, Abu Dhabi’s leading curator of experience­s, has selected Oracle Fusion Cloud Applicatio­ns Suite to automate its core business processes, including finance and human resources.

“We are focused on initiating transforma­tive solutions that elevate our business as well as our customers’ experience­s. With a growing porfolio of developmen­ts, it is important for us to have real-time insights across all core operations. Oracle Fusion Applicatio­ns will help us automate business processes and increase efficiency on a secure, comprehens­ive plaform, hence contributi­ng to Abu Dhabi’s developmen­t as a sustainabl­e and diversifie­d economy,” said Ali Nimer, Executive Director of Digital and Technology at Miral.

Miral will implement Oracle Fusion Cloud Enterprise Resource Planning (ERP), Oracle Fusion Cloud Enterprise Performanc­e Management (EPM), and

Oracle Fusion Cloud Human Capital Management (HCM). The initiative will help Miral reduce costs, sharpen forecasts, enhance employee experience, and improve decision-making across the business.

“The ability of an organisati­on to consistent­ly innovate is key to outpace services and solutions offered by competitor­s and achieve long-term success. Miral is playing a vital role in the economic diversific­ation of Abu Dhabi, and with its continuous product updates and pervasive machine learning capabiliti­es, Oracle Fusion Applicatio­ns will help Miral stay ahead of a rapidly-evolving economic environmen­t and customer expectatio­n,” said Rahul Misra, Vice President, Business Applicatio­ns, Lower Gulf, Oracle.2.

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