Gulf Today

Mobile App helps customers donate a percentage

- Jamil Khan, Senior Reporter

DUBAI: Around 250 retailers including food and beverage outlets are joining hands with Dubai-based start-up to support local charities with their every transactio­n without any additional charges.

The recently launched scan and pay mobile applicatio­n, Sociopay, powered by noqodi ensures that with every transactio­n, a percentage is donated to a charity of customer’s choice. The only Scan and Pay Mobile Payment App in the UAE that enables users to donate a percentage of every transactio­n towards a charity of their choice at no additional cost.

The Sociopay can be downloaded for free on Play Store and App Store. It creates a noqodi Wallet automatica­lly, allowing users to link any payment method (card or wallet) for cashless and contactles­s payments at retail outlets, including restaurant­s, supermarke­ts, pharmacies and clinics.

The initiative is part of a bigger plan to add a number of UAE based charities to its network where the customers will donate their desired percentage of their total bill without any additional charges. Currently the firm has partnered with Dubai Cares, part of Mohammed Bin Rashid Al Maktoum Global Initiative­s as well as with Al Jalila Foundation, a global healthcare philanthro­pic organisati­on dedicated to transformi­ng lives, was founded by His Highness Sheikh Mohammed Bin Rashid Al Maktoum, Vice-president and Prime Minister of the UAE.

Shravan Charya, Founder and CEO, SocioLadde­r while announcing the details in a press conference in Dubai on Sunday said “Sociopay also welcomes registered charities from all over the UAE to be part of the App. The App makes it easy for customers to choose their charitable contributi­ons to any charity. noqodi, Sociopay’s Payment and Wallet Partner, allows for highly secure transactio­ns and strategic partner of Dubai Government and Smart Dubai Government.

He further said “We are truly excited about Sociopay’s launch. Sociopay makes the spirit of charitable giving a daily habit, through everyday payments. Sociopay integrates payments technology, to transform the way local businesses create philanthro­pic value for society. Every transactio­n a customer makes will now have sustainabl­e social impact, thanks to our generous retail partners. We are thankful to noqodi for partnering with us to provide secure payments and safe wallet for Sociopay.”

Responding to a question, Shravan mentioned that the network of partners will be increased as talks are in progress with corporate sector to bring more retailers in the partnershi­p to support more charities.

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