Gulf Today

Al Dhaid Date Festival ends on high note

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SHARJAH: The 6th edition of Al Dhaid Date Festival came to a successful conclusion on Sunday at Expo Al Dhaid, ater four days of fantastic heritage activities and strong competitio­ns among exhibitors.

Organised by the Sharjah Chamber of Commerce and Industry (SCCI) from July 21 to 24, the festival drew more than 30,000 visitors, who explored and learnt about the best and finest types of dates. The event was held under the theme “The Aroma of The Past... The Blossoming Present.”

The festival was concluded with an honouring ceremony held in the presence of Abdullah Sultan Al Owais, Chairman of the Chamber, a number of members of the Chamber’s Board of Directors, Abdul Aziz Shataf, Assistant Directorge­neral for the Communicat­ions and Business Sector, and Mohamed Mosbeh Al Tunaiji, the festival’s general coordinato­r. This is in addition to members of the Organising Commitee and a number of directors, officials and representa­tives of government entities taking part in the event.

Al Owais together with a number of officials and members of the festival’s organising commitee honoured winners of the beauty competitio­ns, some government entities and partners.

Cash prizes worth Dhs1 million have been distribute­d over the course of four days to 145 lucky winners of the festival’s six beauty contests, for which hundreds of farmers competed to display the best types of local dates and fruits from the UAE, especially Sharjah.

Abdullah Sultan Al Owais, Chairman of the Chamber, stressed that the event has recorded another successful edition thanks to the chamber’s commitment to constantly developing each new edition’s activities to maintain its positive and rapid growth pace.

He emphasised that the chamber will spare no effort to promote and preserve the historical status of palm trees, as well as to develop the palm plantation sector to ensure its sustainabi­lity. To do this, Al Owais said, the chamber will hold more events, boost the momentum of competitio­ns, and offer guidance to farmers in an effort to inspire them to use good production techniques for dates and raise the quality of their yield.

For his part, Abdul Aziz Al Shamsi, Acting SCCI’S Director-general, said that this year’s event saw an amazing turnout of exhibitors who were eager to compete for the competitio­n’s six categories.

They have completely cooperated with the contest’s rules and have reaffirmed their commitment to improving their farms and products.

“The successful conclusion of the event demonstrat­es that the chamber has realized its strategic objectives already set for the event, which include highlighti­ng the quality and authentici­ty of Emirati products, increasing their global competitiv­eness and diversity, and strengthen­ing the food security of the nation by empowering farmers to continue caring for palm trees,” Al Awadi added.

Mohamed Mosbeh Al Tunaiji, the festival’s general coordinato­r, stated that the sixth edition has been exceptiona­l by all standards in comparison to earlier versions thanks to hosting a slew of economic, commercial, and cultural events and activities that were planned in a distinctiv­e heritage atmosphere.

He lauded the fierce yet healthy competitio­ns among palm farmers who were keen to display different kinds of dates. Without a doubt, this has improved the festival’s capacity to draw a sizable number of guests,” Al Tunaiji said.

Additional­ly, the event has welcomed a delegation from the executive team of the Buraidah Date Festival from Saudi Arabia to enhance its cooperatio­n and exchange expertise with Sharjah. The team has also extended an invitation to the chamber to atend the Buraidah Date Festival, which will be held in August.

 ?? ?? ± The 6th edition of Al Dhaid Date Festival attracted more than 30,000 visitors.
± The 6th edition of Al Dhaid Date Festival attracted more than 30,000 visitors.

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