“When it comes to fashion and music, John is the real deal. And I always look cool in his stuff.” — Iggy Pop
“A master of style and a true fan of rock & roll and its imagery, John Varvatos is a man in love with his subject.” — Mick Rock
“Who better to make a book mixing fashion and rock & roll than John Varvatos? John’s the only one who combines the two mediums that makes any real sense these days.” — Slash
“John not only understands the importance of rock & roll in fashion, but he lives it and breathes it heart and soul, and he never forgets where it comes from.” — Joe Perry
“John Varvatos injected a needle and thread into the dying veins of rock & roll.” — Dave Stewart