“[Savvy Auntie is] an ‘all-inclusive guide’ for what [Notkin] calls PANKs: Professional Aunts No Kids. It’s a rallying girl-call in high chick-lit style: lots of hot pink and cheerful advice.” — New York Times
“A chic guide for new and experienced aunts that establishes their valuable family role . . . Communal childrearing at its finest.” — Kirkus Reviews
“You’ll be blown away by Melanie Notkin’s expertise on America’s cool aunts, who are over-loved yet overlooked by marketers. If you want to gain the hearts and dollars of these kid-loving, high-spending women, SAVVY AUNTIE is a must read.” — Mary Lou Quinlan, CEO of Just Ask a Woman, author of What She's Not Telling You
“Here’s a Jewish mother’s secret: having aunties around to love our kids and give us the support we need is priceless. Melanie’s book honors our sisters and friends and I can’t think of anyone more deserving.” — Jill Zarin, Real Housewife of New York and Co-author, Secrets of a Jewish Mother
“Savvy Auntie is not only hugely informative, it’s great fun to read. Give it to all to your girlfriends--they’ll thank you, and so will all their lucky nieces and nephews. A great gift for anyone who loves kids.” — Melissa Kirsch, author of The Girl's Guide to Absolutely Everything
“A joy to read. Savvy Auntie is a fun, comprehensive guide that no Auntie (of any kind) should be without! We can’t wait to buy it for our friends.” — "The Guncles" - Bill Horn & Scout Masterson
“With this savvy guide, Melanie has changed the way we will begin to look at women and family in America. She’s identified the one thing all women - straight, gay, married, single, or partnered - have in common: an unconditional love for the children in our lives.” — Jenny Stewart -- Entertainment Journalist, Voted "10 Amazing Gay Women in Showbiz"
“[Notkin’s] site and new book are filled with smart, frank advice about being a positive aunt for kids.” — Better Homes and Gardens