Still Bobbi

A Master Class in Resilience and Reinvention

Description

“Feeling stuck? You need to read this book…Let [Bobbi’s] powerful story be your reminder that you don’t need permission and you don’t have to feel ready. You just have to start.” —Mel Robbins

Bobbi Brown, iconic and innovative makeup maven and beauty entrepreneur, shares her personal story of invention and reinvention in her captivating first memoir.

Beauty mogul and visionary Bobbi Brown changed the face of the makeup industry and built a billion-dollar cosmetics brand…twice. In Still Bobbi, she tells her life story and reveals the secrets to her success.

In the early ’90s, when makeup trends were about covering, contouring, and concealing, Bobbi blazed her own path, using makeup that accentuated a woman’s natural beauty. In the process, she revolutionized the cosmetics industry. At twenty-five, Bobbi moved to New York City to become a makeup artist and managed to break through the tall gates of the fashion and beauty industry. Eight years later, she got a Vogue cover. By age thirty-seven, she sold her namesake brand to Estée Lauder for a life-changing sum, and spent the next twenty-two years building it into a billion-dollar business. Then, one day, Bobbi was called upstairs and unceremoniously told she was no longer in charge of the brand she built. At fifty-nine years old, she had to reinvent herself and begin all over again, a journey that ultimately led her to launch her clean makeup brand Jones Road Beauty.

Through all her hardships, her ethos has remained consistent—embrace who you are, flaws, freckles, and wrinkles included. This is not just Bobbi’s beauty philosophy—it’s how she built a beautiful life for herself. Her rules are simple: Real is better than fake. Simple is better than complicated. Family comes first. And when real life throws you obstacles, pivot and just figure it out.

After all this time, she’s still Bobbi.

About the author(s)

Bobbi Brown is a beauty industry titan, world-renowned makeup artist, bestselling author, sought-after speaker, serial entrepreneur, and the founder of her eponymous beauty brand and Jones Road Beauty. Born in Chicago and a graduate of Emerson College, Bobbi was named one of Fortune’s Most Powerful Women in 2021 and was named one of Forbes “50 Over 50” Most Influential Women in 2022. Brown has received the Glamour Woman of the Year Award, the Fashion Group International Night of Stars Beauty Award, and the Jackie Robinson Foundation’s ROBIE Humanitarian Award. She was appointed by President Obama to serve on the Advisory Committee for Trade Policy and Negotiation and was inducted into the New Jersey Hall of Fame. She holds honorary doctorates from Montclair State University, Fashion Institute of Technology, Monmouth University, and Emerson College.

Reviews

"Feeling stuck? You need to read this book. This isn’t another pep talk—it's proof that small steps actually work. Bobbi Brown didn’t wait for the perfect plan to build her beauty empire; she figured it out as she went along. Let her powerful story be your reminder that you don’t need permission and you don’t have to feel ready. You just have to start." —Mel Robbins, bestselling author of The Let Them Theory and host of The Mel Robbins Podcast

"I am so grateful that Bobbi Brown has now created a book that will encourage all in her industry who strive to be creative and independent. This is a personal and national story you will want to read."  —Gloria Steinem

 

"Warning: Bobbi’s story may cause sudden faith in everyday miracles—and an irresistible urge to conquer the world in nude gloss." —Zarna Garg, comedian and best-selling author

"Still Bobbi is a reminder that life doesn’t stop evolving—and neither should we. Bobbi Brown proves that growth doesn’t require reinvention, just the courage to be yourself—loudly, proudly, and unapologetically—at every stage of the journey. This book isn’t about makeup. It’s about showing up real, raw, and ready for what’s next." —Charlamagne Tha God