“This advice makes a lot of sense and is habit-forming.” - Charles Duhigg, bestselling author of The Power of Habit and Smarter Faster Better
Description
A bold and sensible new behavioral approach to dieting—driven by economic principles— that recommends micro-habits and meta-rules to help control impulses to overeat, approach food in a healthier way, and lose weight once and for all.
Christopher Payne and Rob Barnett are two formerly obese economists who met while working at Bloomberg. They faced the same problems that so many others face today: long hours, frequently eating out for lunch and dinner, and snacking out of boredom. When they finally lost weight by applying what they know best—economics—to their waistlines. By carefully considering economic theories, real-world data, and their own personal experiences, they developed behavioral best practices that helped them control their impulses to overeat and approach food in a healthier way.
Full of Barnett and Payne’s personal weight-loss stories, The Economists' Diet is a practical guide that explains how to control those ever-present impulses to overeat and, in the process, lose weight and keep it off. It is “[a] uniquely themed and user-friendly guide” (Publisher’s Weekly), and “full of advice [that] makes a lot of sense and is habit-forming (Charles Duhigg, bestselling author of The Power of Habit).
Reviews
“A great book to read after the gluttony of the new year!” –CBS Saturday Morning
“It took two economists, Chris Payne and Rob Barnett, to write what hundreds of medical researchers and nutritionists have not had the courage to say, in order to reduce our ever expanding waistline, we have to learn to eat less. Rather than sell the same old weight loss “miracles”, as most diet books do, they provide the reader with sound, evidence-based, ways that not only produce a significant weight loss, but a weight loss that can be sustained as long as you monitor your weight.”—David Levitsky, Professor of Nutrition and Psychology at Cornell University
“[A] uniquely themed and user-friendly guide… While some dieters may balk at the advice to ‘embrace hunger,’ others will find the authors’ down-to-earth, realistic tactics (e.g., enjoy the occasional big meal, but cut back the next day) both motivating and sensible.”—Publishers Weekly