WOMEN ENTREPRENEURS URGED TO LOOKSuBbEYsOcrNiDbeTRto NTEIWOSNasSwell
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AALL BEFORE uting significantly to the economic fabric of our tional sessions but as catalysts for empowerment our digital editions they hit the news stands. communities. “Being a supplier to big businesses and economic growth. By equipping these women bsa Bank Botswana Head of Sourcing, goes beyond transactions. It is about creating a with knowledge and providing platforms for their Geoffrey Phonchi has urged symbiotic relationship that adds immense value businesses to shine, we were not just supporting women entrepreneurs to look beyond to both parties.” The workshop series themed, individuals; we were nurturing the heartbeat of transactions and create sustainable ‘Becoming a Supplier to Big Business and Marketing vibrant, resilient communities.” She explained that
business relationships when selling goods Basics for Sustainable Business Expansion’, in line with the commitment to supporting women
and providing services to large corporations. enabled participants to gain valuable insights in business, Absa Bank Botswana recognised the from various speakers and provided them with a dedication and achievements of all participants by
Addressing participants during the recently unique opportunity to showcase their businesses; awarding Certificates of Participation. This gesture concluded Absa Women in Business Workshops, products and services. acknowledged their commitment to personal and Phonchi explained that by navigating Absa Bank Botswana Managing Director, Keabetswe professional development over the course of the
saiVd itsheitw:owrkswhowp s.es-undwoarykshtoapnsderaiersd.“.iThnefsoe workshops were more this path, entrepreneurs can gain access to Pheko-Moshagane larger markets, secure consistent orders, and ries represented the bank’s dedication to fostering than educational sessions; they represented our integrate into a broader value chain, fostering an ecosystem where women entrepreneurs thrive. commitment to empowering women in business. long-term growth, sustainability, and contrib- “We envisioned these workshops not just as educa- The social impact was profound as these women,
from diverse backgrounds, contributed not only to their businesses but also to the communities they represent. Absa is proud to have been a catalyst for their success.”
Absa Bank Botswana Retail Director, Valeta Mthimkhulu highlighted the significance of marketing for business growth pointing out that effective marketing is a key factor to sustaining and expanding any business. “I looked forward to sharing insights tMhiantew(MouCldMe)mispaomwienrintghecsoemwpoanmyeensttaoblbisuhiel
shuecacretsosf.”a