The Voice (Botswana)



WAN IFRA Women in News (WIN) Botswana held a one-day media training on inclusive elections reporting at Phakalane Golf Resort on Tuesday this week.

At the intensive and rigorous training, scores of journalist­s and photograph­ers were drilled on elections coverage ahead of the October 2024 general elections, with a critical emphasis on topics such as Media Independen­ce, Media Capture, Media Co-option and Media and Conflict.

Speaking on inclusive reporting, WIN Country Manager, Caroline Phiri Lubwika, said that the training was meant to equip journalist­s with the necessary skills to effectivel­y report on elections by ensuring gender balance in the news.

“Your stories must have all voices, including those of the vulnerable. Even the elderly must share their views. Be gender-neutral. Journalist­s should not be part of the problem but rather the solution. Without Gender Equality Diversity and Inclusion, media runs the risk of causing harm and increasing discrimina­tion particular­ly among the younger audience,” said Lubwika.

Media Consultant, David Aduda, advised journalist­s to be mindful of their language when reporting on elections as they have influence in shaping public opinion. Aduda said the media should provide fair, balanced and equal coverage and treatment for all candidates and parties. Interrogat­e candidates, their political parties’ manifesto and programmes and explain them to enable voters to make informed choices,” said


He also emphasised the importance of safety for journalist­s, especially during mass rallies and campaigns. Aduda also cautioned that when the campaign gets heated, there might be candidates who might feel that some journalist­s are de-campaignin­g them, so it would be prudent for journalist­s to not overexpose themselves by engaging in risky behaviour like divulging their movements and whereabout­s on social media to all and sundry.

 ?? Caroline Phiri Lubwika ?? WIN COUNTRY MANAGER:
Caroline Phiri Lubwika WIN COUNTRY MANAGER:

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