SEE IT mar­ket in 2011: grow­ing in a volatile en­vi­ron­ment

Top 100 See - - See Top Industries - By Valentin Sta­mov

In 2011 the IT sec­tor in South­east Europe suf­fered from the in­sta­bil­ity of the na­tional economies but man­aged to achieve growth in most of the coun­tries in the re­gion. The sec­tor con­tin­ued to rely on govern­ment spend­ing on IT, in­vest­ment from telecom­mu­ni­ca­tions com­pa­nies and out­sourc­ing con­tracts. The soft­ware seg­ment has a vi­tally im­por­tant share in the sec­tor’s to­tal rev­enue in the re­gion’s larger mar­kets such as Ro­ma­nia, Bul­garia, Ser­bia, Croa­tia and Slove­nia. The SEE IT sec­tor’s need for highly-qual­i­fied IT spe­cial­ists is con­stantly grow­ing, push­ing up salaries and ter­tiary ed­u­ca­tion grad­u­ates in IT. The well ed­u­cated and cheap work­force in the re­gion has at­tracted many large in­ter­na­tional IT ma­jors such as Hewlett-Packard, SAP, Cisco Sys­tems, IBM, In­tel, Mi­crosoft, Or­a­cle and Red­hat. The SEE IT com­pa­nies are mainly fo­cused on the out­sourc­ing of soft­ware de­vel­op­ment and test­ing and web­site de­sign. As de­mand on the SEE mar­kets is lim­ited, the bulk of lo­cal IT en­ter­prises, espe­cially soft­ware de­vel­op­ers, rely on ex­ports to sup­port their growth. The fu­ture of the SEE IT mar­ket looks promis­ing but not for all seg­ments as hard­ware sales are ex­pected to de­cline while those of soft­ware should grow fu­elled by the de­mand for in­no­va­tive soft­ware so­lu­tions.

Im­age by Images_of_Money

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