Asian Journeys

Grand Park City Hall Champions First Mobile Selfie Check-in Technology

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(Singapore) Grand Park City Hall is the first hotel to launch facial recognitio­n technology for check-in on mobile, integratin­g advanced technology to create a seamless experience from pre-arrival to checkout. The mobile applicatio­n utilises WIFI, Bluetooth and location services, allowing guests to check-in on the go and skip the queue at the front desk with the quick capture of a selfie, reducing the standard checkin process from five minutes to one. This mobile app allows guests to customise their stay with key touchpoint­s such as completing the prearrival registrati­on prior to arrival, enabling the user’s mobile phone to be used as a secure mobile key access for in-room amenities and pre- selected preferred room and floor 48 hours in advance. “We wanted to meet travellers’ demand for time-savings by introducin­g the mobile applicatio­n. While guests expect smart features and services, they still appreciate the value of personal and friendly high-touch hospitalit­y which is why we are not completely doing away with the front desk check-in,” says GM John Kockan.

W: parkhotelg­roup.com

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