Apple guards data privacy in China
APPLE chief executive Tim Cook on Tuesday said the company is devoted to protecting people’s privacy, with data encrypted and locked away on servers even in China.
Cook called privacy as one of the most important issues of this century, and maintained that the US-based technology colossus even safeguards data Chinese law requires it to keep stored in that country.
When asked about a recent security breach revealed by Facebook, Cook once again championed the importance of protecting people’s information in a time when smartphones can reveal so much about them.
Cook has repeatedly stressed that Apple’s business model does not involve gathering user data and targeting them with ads, the way internet giants Facebook and Google make money.
“You are not our product,” Cook said.
“We don’t create a profile and allow other companies to target you. That is not the business we are in.”
Apple makes most of its money from iPhone sales. The company has been working to ramp up revenue from digital content and online services, such as streaming music and data storage.