The Phnom Penh Post

SINET, Philippine firm team up for telecoms solutions

- Thou Vireak

THE Philippine­s’ PLDT Global Corp (PGC) unveiled a new partnershi­p with Cambodia’s SINET, a registered trademark of SI Group Co Ltd, to broaden its regional footprint and supply technology solutions that help the local telecoms service provider’s customers stream more seamlessly.

“In a 2020 study published by Media Partners Asia, online video streaming minutes in the region grew by 60 per cent,” PGC said in a March 19 press release.

“This underscore­s the greater need for network service providers to rise above the challenge in keeping people and businesses connected and drive the world toward a new and better normal.

“SINET . . . is the latest addition to [PGC’s] growing portfolio of internatio­nal partners, serving global points-of-presence in 100 countries across Asia, Europe and the Americas,” it said.

PGC senior vice-president and chief commercial officer Albert V Villa-Real lauded the partnershi­p, noting that his company’s increased content-delivery-network (CDN) presence in the Kingdom will translate to a firmer foothold in Asia.

“This will position us as a global innovation leader and technology service provider that caters not only to Filipino businesses, but also to internatio­nal enterprise­s that demand a more comprehens­ive suite of technology services,” he said.

The partnershi­p comes a week after the Ministry of Posts and Telecommun­ications on March 23 reiterated a call for the Kingdom’s telecoms operators to improve the quality of mobile and internet services in response to the growing number of users amid the Covid-19 pandemic.

The volume of internet access has seen a significan­t uptick since the February 20 community outbreak, which has seen cases rise to nearly 2,400 as of March 30 and a transition online among state and private institutio­ns, the ministry noted in a statement.

PGC noted that CDNs provide quicker access to digital content through web servers or points-ofpresence. “With PGC’s CDN node, SINET can now offer CDN solutions to over-the-top [OTT] providers and other enterprise­s in Cambodia and other key markets in Asia.”

SINET chief technical officer Kong Diep noted an immediate improvemen­t in web traffic following the creation of the alliance.

“We would like to thank [PGC] for collaborat­ing with us. In just a few weeks, we have noted significan­t increases in traffic owing to the PLDT CDN – traffic which continues to grow.

“Hopefully we can collaborat­e more and go together on this path,” he said.

PGC added: “This initiative is part of [our] broader campaign to enable companies to digitally transform and perform despite the challenges posed by the global health crisis.”

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