DAT­ING. UN­PLUGGED!

CLICK, TAP, SWIPE, RE­PEAT. IT’S ALL SO… IM­PER­SONAL. ON­LINE DAT­ING WAS SUP­POSED TO MAKE FIND­ING SOME­ONE EAS­IER, SO WHY DOES IT FEEL LIKE SUCH A CHORE?

Air Canada enRoute - - STILL LIFE / LA VIE TRANQUILLE -

With a ca­reer that took up a lot of his time and en­ergy, on­line dat­ing had be­gun to feel like Rick Swan­son’s sec­ond job. He spent hours fil­ter­ing through on­line dat­ing pro­files and ar­ranged mul­ti­ple dates on his own—but time af­ter time, the spark just wasn’t there. There had to be a bet­ter way.

That’s when Rick saw an ad for It’s Just Lunch (IJL) in an air­line mag­a­zine and de­cided to give match­mak­ing a try.

To­day, Rick cred­its It’s Just Lunch with in­tro­duc­ing him to the love of his life, Kristina.

Life be­fore It’s Just Lunch?

Kristina: My dat­ing life was to­tally scat­tered and un­ful­fill­ing. I had just started Stella*s PopKern and, as a sin­gle mother, I just found the whole on­line dat­ing thing com­pletely un­man­age­able and daunt­ing. I wanted some­one who knew me to “fix me up” and when a friend sug­gested IJL, I did some re­search and found it to be the right “match” for me.

What was work­ing with a match­maker like?

Rick: The in­ter­view process was re­ally valu­able. San­dra, my match­maker, was gen­uinely in­ter­ested in learn­ing about me. She re­ally wanted to un­der­stand what I was look­ing for in a woman, what I found at­trac­tive, what I found in­ter­est­ing, what in­trigued me. We talked about my work, my out­side in­ter­ests, etc. When some­one is lead­ing you through the process, it makes you think. San­dra got me to re­flect hon­estly on what I was look­ing for.

Best part of the IJL ex­pe­ri­ence?

K: It was su­per easy be­cause IJL ar­ranged the dates. All I had to do was get ready and meet at the restau­rant. And un­like on­line dat­ing, I felt that my dates were in­ter­ested in meet­ing qual­ity peo­ple, not one-night stands. Your match­maker calls you up with a match and then gives you the de­tails of the date. All you have to do is show up and have fun!

What makes you two a great match?

K: He’s com­fort­able in his own skin. He loves the fact that I am con­fi­dent! I can just be who I am, and I’ve never felt so at ease with any­one else. R: She’s got this gi­gan­tic per­son­al­ity; she’s self-con­fi­dent and bril­liantly smart. The way she ‘geeks out’ on the things she en­joys, the pas­sion she has… I mean, who else could take some­thing as com­mon­place as pop­corn and turn it into a food group? It’s to­tally re­fresh­ing.

How has your life changed since? R: It’s like a piece of me that had ceased to be is back again. Hav­ing some­body to share life with, who is even more pas­sion­ate than you are is spe­cial. I’m a rad­i­cally hap­pier per­son than I was. Ad­vice for sin­gles con­sid­er­ing IJL?

R: Dat­ing is a real chal­lenge in our fast paced, al­ways con­nected, and fre­quently im­per­sonal world. Hav­ing a real per­son on your side, help­ing to find the right part­ner is a huge plus. The suc­cess of It’s Just Lunch is built on cre­at­ing high qual­ity matches in low pres­sure sit­u­a­tions. In 27 years, they’ve set up mil­lions of first dates. Make meet­ing some­one spe­cial a pri­or­ity. Get in touch at it­sjustlunch.com.

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