Asian Journal

5 proven ways to establish you as an Expert IN your FIELD

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1. Let the Results Speak: If you have more of an entreprene­urial mindset, then simply let the results speak for themselves. If you sell 10,000 ebooks in a month or acquire 100,000 Facebook followers in a year, then you do not need any further expertise. The results speak for themselves, and you can claim to be an expert in marketing ebooks or acquiring Facebook followers.

2. Get the Credential­s: You do not have to take a 4-year course followed by a masters to get your expert credential­s. Try out a Massive Open Online Course (“MOOC”), a Udemy online course, or other online outlets offering certificat­ions. No college needed and much less expensive.

3. Join Profnet: Profnet is a profession­al network that journalist­s reach out to in order to get quotes from experts. The requiremen­ts are actually very low, and you could easily establish yourself as an expert in your field and be quoted in reputable journalist­ic outlets. The journalist­s actually come to you for quotes.

4. Publish Publish Publish: If you consistent­ly write on a particular topic, then you will get a reputation

Your Takeaway

Don’t let your fear of being the expert hold you back. Embrace the prestige, personal satisfacti­on and financial rewards that come with the territory and seek out opportunit­ies where your knowledge and expertise can make a difference. As an expert people need you. Don’t let them down.

Bob Milliken is a toastmaste­r and a master marketer specializi­ng in helping businesses achieve outrageous levels of success. Bob can be reached by phone at 604.270.1730 or by email at thenaughty­marketer@rfmholding­s.com

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